Lisa Mehigan, Co-Founder, Natterjack Irish Whiskey
Love working with Spencer, he has been our digital marketing consultant (and digital North Star!!!) as we launched Natterjack Irish Whiskey. Part of the furniture, Spencer has integrated himself easily as part of our extended team. Nothing is too big or small, he is a pleasure to work with.
Faye Leggett, Birth Freedom Project
Spencer is a mine of information, his understanding of business in the digital space is phenomenal and one session is like a customised crash course in everything from web design, social media strategy, direct marketing channels, content creation, value exchange, tracking & analytics and more. He effortlessly combined the what, why and how so I came away with a clear action plan to grow my business through multiple channels, in line with my personal style. Thanks a million!
Your digital marketing consultant
My digital marketing expertise is in helping new, small and medium businesses understand their objectives, business proposition, and target audience.
We use this to develop a lasting marketing strategy that can guide all future activities and deliver results. I also consult with businesses to reassess their current activities, in order to refresh their approach.
If you need a digital marketing consultant for any area I offer a wide range of digital and offline marketing services.
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marketing strategy
What comes before the distillation? The Malt and Mash, of course! Like any process, marketing requires that initial step before you can launch your communications, campaign, or new product. Marketing strategy is vital in order to guide your communications and this is where my digital marketing consultation will help you grow your audience.
If you spend the time developing a good strategy your communications will become consistent and give you a great foundation to build a following. You will waste less resources by having a plan that can guide all activities and content, as this focuses you only on what will get results. Together this is how we will achieve a greater ROI as you create a larger impact on your audience.
DON’T SKIP THE BASICS
It can be tempting to start marketing straight away because you just want to get your brand out there. This is completely understandable!
One piece of work I try to do with most of my clients is develop a marketing strategy. It may seem like a lot of work to put into one document, but it can save so much time down the line.
I’ve formulated my approach to marketing strategy into a three part guide which is completely free to download! This is an in depth guide for developing a marketing strategy and each section contains.
ABOUT ME
I’m Spencer and I’ve been working in marketing for the last 7 years. I’ve worked for brands and agencies across multiple industries with a variety of clients.
Some of my previous accounts have included Hennessy, Bridgestone, Firestone, First Stop, Microsoft, Hyundai, Valeo, Jacob’s Biscuits, Slane Whiskey, Slane Distillery, Jack Daniel’s, Mercedes and Diageo.
After leaving agency world I decided to become a digital marketing consultant, specifically helping small and medium businesses. I love working with my clients, helping them become the masters of their marketing. My process involves 50% teaching and 50% execution. I believe that if everyone knows how to do something correctly the outcome will always be superior.